How to Connect Shopify to Google Merchant Center

Want to Connect Shopify to Google Merchant Center?

If you want to run free or paid product ads on Google, you have to figure out a way to connect Shopify to Google Merchant Center. Google Merchant Center is what passes the product data to Google Ads.

In this mini tutorial we will look at how to connect Shopify to Google Merchant Center.

Here’s how to do it:

How to Connect Shopify to Google Merchant Center

  1. Download the Google Channel app for Shopify

  2. Click through prompts for setup

  3. Ensure all required data is completed on your site

  4. Create Google Merchant Center account

  5. Submit products for approval

For a more detailed description, check out the article on Setting up Product Listings on Shopify.

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