Want to Connect Shopify to Google Merchant Center?
If you want to run free or paid product ads on Google, you have to figure out a way to connect Shopify to Google Merchant Center. Google Merchant Center is what passes the product data to Google Ads.
In this mini tutorial we will look at how to connect Shopify to Google Merchant Center.
Here’s how to do it:
How to Connect Shopify to Google Merchant Center
Download the Google Channel app for Shopify
Click through prompts for setup
Ensure all required data is completed on your site
Create Google Merchant Center account
Submit products for approval
For a more detailed description, check out the article on Setting up Product Listings on Shopify.